Money spent on advertising has increased dramatically in recent years, in 2007, spending on advertising has been estimated at over $150 billion in the United States.
[2010-10-08]
Advertising is not a cost-it’s an investment.
[2010-10-07]
Advertising seems to become less effective because there are more types of media and consumers are becoming more skeptical.
[2010-10-06]
There is no reliable correlation between the amount of money spent on advertising and how this affects consumers’ decisions to buy.
[2010-10-05]
Business-to-business advertising is very different from consumer advertising.
